about

porous.systems is a design studio in Malmö. I help product teams figure out what to build next, and then I help build it.

ways to engage

Small senior core, wide network. IDEO, CIID and friends. Engagements are sized to the work.

Bring a team. New product, new domain. I scope it, pull in the right people, and run it.

Join yours. I take a seat in your team and lead design or product from the inside.

Advise. Part-time counsel for leaders building design organizations. Starts small.

Whoever takes your brief does the work.

from clients

A unique combination of thinking strategically and building things.
Manager, IKEA
A build-to-think approach that made the work tangible and easy to share.
Senior leader, humanitarian organization

the founder

I'm David Sjunnesson. Fifteen years in product and design, in Malmö, the US, Munich, and Malmö again. At IDEO I was a Design Director, built out the digital design practice, and led work for Google, the NFL, Ford, Facebook, Medtronic, Siemens Healthineers, Lowe's, Spotify and Alight. Most recently, three years with IKEA building the IKEA Secondhand marketplace and defining the global future strategy.

Some of it is public. IKEA Secondhand is live at secondhand.ikea.com. Work for Alight housed people displaced by the invasion of Ukraine: 25,555 days of safe housing, written up in IDEO's journal. Chrome Web Lab put the browser inside the London Science Museum: 6.7 million visits from 196 countries, twenty-two awards. The NFL app has stayed a top-three sports app since launch.